LED lighting storm coming

Ariake in Tokyo at the International Convention and Exhibition Center "Lighting Fair 2009", the large number of lighting equipment manufacturers displayed a wide range of LED lighting. Lighting the field of "giant" - the Netherlands, Philips Lighting (Philips Lighting) is no exception, the company responsible for Japan to open up the Japanese market area within Philips Electronics, LED lighting display a large number of new products and the use of LED lighting a variety of purposes. A few days ago, news site on the Philips LED lighting in the field of lighting the advantages and prospects for the future, an interview with the company's Japan business unit of professional lighting, CEO CLvan Schooten. (An interview with Satoshi Okubo people =)

- Please say a few words on Philips Lighting's LED business.

Schooten: LED lighting market is at an annual rate of 20 to 30% of the growth rate of growth. The company expects to more than twice the rate of growth to expand their business. We have expanded the technology of LED lighting. For example, in 2007 the United States to acquire Color Kinetics (Note: is the Philips Color Kinetics, 07, was the acquisition of Royal Philips Electronics), the company specializes in the use of software control of brightness and color of lighting technology and, more recently, Italy has just acquired lighting equipment manufacturers. Looking at the overall group Philips, from the research and development of LED lighting to LED production, LED lighting development and application development, we assume responsibility for the entire business. This is the advantage of the Company.

- LED lighting business is subject to the global impact of economic downturn?

Schooten: LED lighting business is a growing area and there is no reason to narrow the scope of business, or to slow down the process of research and development. But continue to invest. LED lighting business to expand in the "Go! Go! Go!" State.

- LED lighting products, prices remain high, some people think this is too high due to the amount of initial investment.

Schooten: Let us recall spotlights and chandeliers. Most of the two lights are also used halogen lamps. Will be replaced if their outstanding light-emitting efficiency of LED lighting, while significantly reducing energy consumption, electricity can be reduced, that is, operating costs. The initial cost and running costs after the sum of 2 to 4 years will be cheaper than the existing light sources also.

It is precisely because there is such remarkable results, LED lighting will be able to effectively promote the open. "LED lighting storm coming."

- LED lighting in the next 10 years will be extended to what extent?

Schooten: LED lighting to the lighting in most areas of the promotion. Able to achieve at an early stage will be the replacement of the field of the use of halogen lamps. Shops and other commercial facilities, the use of halogen lamps and more. LED replacement of halogen with the advantage of lower costs resulting from the use of air-conditioning. Because the LED does not object to the exposure to thermal radiation.

LED direct replacement of fluorescent tubes some time later. The reason is that, if at this stage to use LED lighting instead of straight fluorescent tubes, the need to use hundreds of LED.

With the expansion of LED lighting market, we will expand the market share. Inconvenience now share specific objectives announced, but can be more than the current market share of more than 4 to 5 percentage points. This goal through the acquisition of other companies do not, alone we can achieve on its own.